The online
retailer Amazon is reported to be in talks with Texas Instruments to buy the
latter’s mobile chip division. If the deal comes through, Amazon will be making
long inroads into the hardware business. The company already has a foothold in
the table market segment with Kindle Fire. Entering hardware business, it put
itself in competition with other players like Apple and Samsung. Following the Apple’s
business model, Amazon might expand the Kindle into new range of products,
using these chip making facility. It should be noted that last month Texas
instruments made an announcement that they intend to shift focus away from
mobile products and chip business.
Meanwhile the companies have not confirmed about acquisition
talks
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